Portugal's leading video games investor and developer, GameInvest, is creating a beautiful and expansive world for multiple platforms this fall with World of Zellians.

Currently in development for Nintendo Wii, Xbox 360, PlayStation 3, and PC platforms, World of Zellians is a strategic life simulation game where players must create, manage and grow a prosperous new civilization.

"The concept of creating a balanced society in World of Zellians is truly engaging and challenging, and we are designing this experience to be fun and accessible for all audiences - from casual to core gamers," said GameInvest founder and CEO Paulo Gomes.

In World of Zellians, players will develop and manage a civilization of villagers called Zellians. As the ruler over the Zellian planet, players must manage a 'Maslow's Pyramid' hierarchy of Zellian needs, and help evolve the primitive tribe of Zellians into a self-sustaining and prosperous urban society. Players will develop the society by building streets, farms, ranches, watermills, and more.

Players will be charged with protecting the Zellian society from an evil god called Zorm. The Zellians live in darkness and fear of Zorm, and players must provide a positive force that brings hope and happiness to the Zellian world.